By Darren Smith, Weekend Contributor.
One of the reasons I seldom watch television is that I’ve grown tired of having my intelligence insulted by ever increasing numbers of childish, and inane commercials which offer nothing of substance to convince me why I must buy their product or service. The mindset and goal of advertisers to race to the lowest common denominator who they perceive lacks the capacity to think for themselves.
Yet one possible relief from the deluge of televisions scorns such as the endless sitcoms, television shopping networks, religious charlatans, and political advertisements, could be found in the modern epic and magnificent Olympic Games, with its spectacular and well choreographed performances, light, movement, and cultural flavor of the host nations. The tradition of bring the flame and the showing of the athleticism and conglomeration of the peoples of the world surely brings a true sense of awe and wonder to those ancients if somehow they blessed the clairvoyance to envision what would become of theirs millennia later.
Eighty years ago, the Games of the XI Olympiad was the first to feature a television broadcast bringing forth to an eventual world wide audience the ability to witness the Olympics without the burden and cost of live attendance. Unfortunately, it has given rise to the sports broadcaster style of news, the dark side of which is the seemingly endless need to describe the minutia in every detail, flapping jaws incessantly, and often destroying the poignancy of the moment. We the audience are capable of understanding what we witness. So to all the Olympics broadcasters of the world, do us a favor–Shut UP!
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